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Deri JonesOffline

  • dj_advisor

About me

I am...


Seasoned Tech CEO-founder

With 3 successful tech companies behind me - I'm now helping other SaaS CEOs with gnarly Product, Tech and Scaling challenges. With both a deep Technical background, and Marketing & Product experience- I help CEO's (and CTOs) move forward more rapidly with healthy debate around Product roadmap, market delivery and technology choices suitable at different stages of scaling

What I'm working on

Helping an OpenSource tech CEO accelerate both core product and sales

It's a classic challenge for an Open Source company, to monetise with paying client projects and services around the core, free (open source) , software.
Successfully past their start-up and now facing scaling up challenges: productising services, reducing tech mismatch between Core and custom.

National Charity CEO - new CTO and accelerated tech pace change

Whilst I prefer scale-up and entrepreneurial organisations, in this case the special help I can provide with the CEO, as the organisation enters it's 3rd decade and with 100's of staff; now takes on board the shift to be software driven, not merely a NGO that uses some software written in house!

Growth eCom SaaS at scale-up stage

The CEO role really only starts once past Start-up and into scaling: that's when the plethora of possible next steps have to be brainstormed down to the most important ones: that's when tricky tech decisions have to be thrashed : between good-enough for now vs. better be the right foundation!

Experience & achievements

Founder-CEO - eCom SaaS tech - thinkTribe

Starting the company, building the team and scaling it up - to currently support 60 UK blue-chip retailers; where their Headoffice eCommerce teams depend 24/7 on the CX-measuring SaaS services provided: like Mystery Shopping on steroids: identifying friction that loses baskets.

Founder - CEO: Internet security - NTA Monitor

Raised the finance, wrote the plan and built the team - providing niche B2B eCommerce store security services in the crazy, rapid time of Internet adoption after 2000 Y2K.

Honed my product roadmap skills, and used my deep tech awareness of what is possible; I sold the company for 7 figures.

CMO to CEO: UK's first Internet Service Provider

The UK Internet started not in London but Canterbury ! - a spin off from Kent Uni: I came down to write the business plan, and take 3 tech guys from the computer lab, and build into a team of 50, with B2B clients of all the household names.

It was an amazing learning curve -the pace of change.

My top skills

Skills to help a SaaS/tech CEO Scale up

Typically a CEO will be very strong in just two of these three: Product roadmap: marketing / sales : technology. I've covered all 3 as CEO and Founder/CEO: and can help avoid the pitfalls.
Product Roadmap - brainstorm and honing
Marketing aim- not product, solutions
Tech depth - what is doable, when, how
CEO-CTO - improve brain-storming
Financials & Forecasting - less is more
Internet-Team comms: software + business

About me

I am...


Seasoned Tech CEO-founder

With 3 successful tech companies behind me - I'm now helping other SaaS CEOs with gnarly Product, Tech and Scaling challenges. With both a deep Technical background, and Marketing & Product experience- I help CEO's (and CTOs) move forward more rapidly with healthy debate around Product roadmap, market delivery and technology choices suitable at different stages of scaling

What I am available for

Open to provide mentorship
Open to new projects
Provides freelancing services
Open to advise companies

Friends

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Ben Legg
@ben-legg
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Jem Drew
@jemdrew
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Claire Moss
@claire
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Lexi Radcliffe-Hart
@lexi-radcliffe-harttpc
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Ella Bernie
@ella_bernie

Groups

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