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The fabulous Dr Maria Evans just shared this great Ted Talk on LinkedIn and I loved it so much I had to share with our wonderful community.
Very timely too as we are underway with our Brand Your Story Masterclass and we were just discussing today the power of an impactful story and how it makes you memorable.
People connect with feelings and not data.
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Its a great video it really underpins what we have been doing on the branding masterclass
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It is spot on. There are a few others who mention the same thing. She encapsulates what we need to reach people’s hearts with our brand story! Thank you for sharing Fiona.
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I love networking!
I love growing it and I love nurturing it.
How do you grow your network organically though?
Think less…LinkedIn copy and paste outreach and more serendipitous connections.
An old mentor of mine tasked me with the mission to speak to at least 3 strangers a week. Now, she was a very confident woman that could approach a complete random person in a queue in Pret confidently and think nothing of it. For us mere mortals, this seemed a very daunting task. Bear in mind, this was also pre covid when it wasn’t quite so easy to hide behind my zoom screen.
I liked this approach though, thinking of growing my contact base by an extra 3 people a week meant it wasn’t with the intention of finding clients or professionals to work with. It was about making real genuine human connections. Striking up a conversation with a stranger that could well become your new yoga instructor.
Fast forward 5 years later, I still try and keep this habit up …
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Networking is so important
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I know some of my friends in the community will love this article Alex Pitt Nicola Twiston Davies Caoimhe Kelly Mike Richardson Joan Langley James Bebbington Silvia Janska Shalaka Laxman Duncan Dalzel-Job Zarir 'Zed' Vakil Faris Aranki Lexi Radcliffe-Hart Rebecca Beck Dr Maria Evans Bryony Ireland Rob Wright Pete Domican Aušrinė Keršanskaitė Saira Chaudry Carolin Greiner Tina Orlando Vic Mistry Lara Hayward Janis Chan
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How funny, I came on today to drop a note and see if I can book in some coffee chats with the TPC community. Meant to be!
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Lovely article and interesting read; many of these techniques I teach my clients in so it’s great to have them validated. It all begins with a conversation and it doesn’t matter how you start it…
I think I’m going to look up Georgie
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She’ll be lucky to receive one of your voice notes Faris Aranki!
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Loved this, thank you for sharing! I really like the idea of breaking away from the script and I just asked my friend how he would rate his day out of 10 (he said 8) 🙂
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Yes! Breaking away from the traditional script that doesn’t require people to think too much is a way more interesting conversation. I spoke to a child psychologist recently (actually was one of my strangers) and she was telling me that as adults we should use the same approach we use to communicate to children. Take the generalisation away from our questions and be much more specific and intentional. If you want a specific answer…ask a specific question. I’ll practice this on you at our l…
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Haha yes please, looking forward to it!
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Back in my Aerospace days, I broke out of the comfort zone habit of going to conferences, exhibitions and trade shows as a group, with the natural tendency to cluster together in the lunch line, over coffee breaks and at dinner events. I learned to love going on my own to roam the room.
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I can’t imagine you ever not being comfortable roaming the room on your own Mike Richardson!
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Introvert who learned to extrovert!
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Thanks for that, Fiona! Reminds me of Louie Rahil’s very short article I saved back in 2020, “Marketing is the art of talking to strangers” (which left me musing that marketing should be the art of engaging with strangers, this being a critical build; otherwise, we might make the grave error that marketing is uni-directional – all push & no pull). If anyone wants to read it, hit me up. Can’t seem to find it online anywhere anymore…
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I’m definitely interested in reading that Rob Wright!
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Me too, please Rob Wright!
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So simple but how many of us actually do that! I’m guilty of staying stuck behind a screen ’networking’ on Linkedin
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What a fascinating article. I wish we taught these skills at school. I was terribly shy as a young person, and rubbish at networking until fairly recently. And even then coming to the TPC networking event in London last month pushed me right out of my comfort zone! But it’s such a valuable skill, both professionally but also personally. There are some great podcasts, and a book called Together, by Vivek Murthy on the power of human connection.
Think I’ll now try and adopt the stra…
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Really interesting article, Fiona! Thanks for sharing it. There’s also Malcolm Gladwell’s book ”Talking to Strangers” which is well worth a look see! And of course ”On Connection” by Kae Tempest.
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Late to the article but a great one, thank you for sharing! As a northerner in London – the whole topic makes me smile. When I first moved to London, I was taking the rubbish out and all I did was say “hi” to a neighbour, I got a surprised look as if I was mad…that conversation ended there! It was a bit of an adjustment from the north. Also reminds me of Fox’s biscuits advert with “London needs biscuits” https://www.youtube.com/watch?v=losScM-v1F0 –…
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We should have badges for us Northerners ’Northerner, say hi’ just like those ’Baby on Board’ badges they have on the tube; then we could all talk to each other!
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For any of our fabulous community that is interested to hearing what Ben Legg Jesus Iniesta and I have planned for TPC, come along to our FREE Fireside event this Friday 17th Sept at 1pm UK time (sign up below to get the zoom link).
You’ll get the chance to grill us and ask for things you would like to see on TPC!
https://portfolio-collective.com/events/fireside-chat-grill-the-founders
See you there!
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Should be a really interesting event
Would love to see you there- Linh, Adarsh Nalam, Nicola Twiston Davies, Duncan Dalzel-Job, Zarir 'Zed' Vakil, Damien, Conrad Young, Stephen Fleming, Tim Walters, Ph.D., Jamie Thomas, Hamish Croll, ilona van wegen, Des Greene, Paulina PoÅ‚oÅ„ska, Mark Whitby, Neelam Kumari, David Ingram, Ton Dobbe, Lorenzo Espinosa, Ezequiel Sarra, DigiZhets, Cristian Oancea, Oliver Burt, Mike Smales, Anuj Tyagi, Jacob Lehman, Samantha Poole, Aparajit Bhattacharya, Deepak Kasthwal, Toby Sawyer, Dene Heywood, Richard Saldanha, @joanne_p…-
Thanks for the mention, Ella Bernie. I’ll be there.
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I can’t wait to grill Ben Legg Fiona Chorlton-Voong Jesus Iniesta on Friday! Looking forward to some juicy questions from the community audience too…
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Is there a replay of this? (I have a client at these times on a Friday hence missing all these Fireside chats!)
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Yes, it wil be made available over the next few days.
You can find the recordings of our previous firesides in our video library: https://portfolio-collective.com/video-library/
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Thank you! I must look into changing this time to make networking sessions! Great prompt to check in with my Client to do this!
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Fiona Chorlton-Voong posted in the group Catapult – 16th September 2021 Cohort (#9)
Hi everyone!
Excited to have you all join our Catapult Course. I’m Fiona, COO and Co-Founder here at TPC.
I’ll be seeing you throughout your course, but if you have any questions or just want to say – just drop me a line.
See you all later!
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I am looking for an events planner that can help TPC with our first live event (it’s going to be a big one!). Anyone in our community that freelances as a corporate event planner??
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Would this be of interest to any of our community members who have backgrounds in events- Marcus van der Gaag, Adasat Baute, Nicola Twiston Davies, Tran Dinh, Erica? Or do you know anyone who may be interested?
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I can recommend someone, will get her to join the portfolio party 🙂 Natasha Russell Events – inside, outside, online, on the moon🚀 https://natasharussell.co.uk/
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Thanks so much for the recommendation Nicci- will check out her website now
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This is so exciting Fiona Chorlton-Voong! Can you let me know more about what you’re wanting to do? I might be able to help or know someone that can 🙂
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Ooh you know Nicola Twiston Davies I had you in mind for part of the event that I wanted to speak to you about anyway. Will message you now to set up a call x
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Fiona Chorlton-Voong I’ve put out a call to my contact in this area. I’ll let you know if and when I hear back. Will need to understand scope?
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Hey Zed, thanks so much. Will reply to the email you sent earlier.
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This sounds exciting! I know a few people in this area that may do this as a side project – let me know if you need more help and I’ll hit them up for availability.
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Hey Janis Chan – this would be amazing if you could!
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If you’re looking for a typewriter poet for this event, just to spice things up creatively and bring a little uniqueness, you know where I am…
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Actually Lizzie Bourne – watch this space on how we might use your poem. Sorry we haven’t came back to you, things have been hectic but we will definitely be utilising it in the coming months!
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Hello Fiona Chorlton-Voong, I do corporate planning and organizing event. Happy to help 😎
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Ruth Penaranda – great, I will send you a dm now.
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To my Masterclass comrades – Alex Pitt, Lexi Radcliffe-Hart, sara gori, Hemali Patel, Darren Kirby, Jason Rance, Wendy Liu, Tina Louise