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Jacqui GreeffOffline

  • jacqui

Headlines

I am a...


Marketing leader

Strategist

Independent director

Insights professional

A senior marketing, strategy and insights practitioner, with multinational management experience, across widespread global markets. Special interest in sustainably driven enterprises with planet friendly ambition.

Current focus

Non-Profit Trustee

Providing marketing and communication input and oversight as a non executive director on the board of an established Foundation in the education sector, focusing on youth upliftment through tech based maths and data training.

Past projects

Marketing Operating Model

Audited the marketing function of a multinational business unit and developed a full operating model, as a base for effective planning and execution.
The focus was on creating efficiencies, building in missing components, defining shared objectives and appropriate metrics for growth.

Marketing Agency Pitch and Onboarding

External assessment of the organisation's marketing need, identification of appropriate Agency options, management of 3 phased pitch, and successful onboarding of the winning Agency.

Marketing Executive Education

Executive MBA lecture topics have included:
'Strategic Insight in Business Decision Making'
'Creating Sustainable Value'
'Creating Societal Value while Building Global Brands'

Developed and delivered marketing training programs:
'Insights to Marketing Action'
'Marketing for Growth'

New Market Assessment

Market feasibility assessments for new product launches, conducted in Africa and Middle East.

Marketing Strategy & Brand Planning

Extensive and repeat experience in development of evidence-led strategies and horizon view brand plans.

Skills

A seasoned all round marketing professional with executive experience

strategic planning
brand building and management
developing market insight
executive facilitation
stakeholder mapping

Headlines

I am a...


Marketing leader

Strategist

Independent director

Insights professional

A senior marketing, strategy and insights practitioner, with multinational management experience, across widespread global markets. Special interest in sustainably driven enterprises with planet friendly ambition.

Networking

Open to new projects

Provides freelancing services

Open to advise companies

Interested in permanent opportunities

Friends

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Sofia Nissilä
@sofianissila
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Shamir
@hy7310
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Natalie Tucker
@natalietucker
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Eike Post
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Peter Franks
@peter_2
liyana jabeen
@liyana-jabeen
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Sarah Hughes
@sarah-5
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Andrew Muzzelle
@andrewm
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Elena Cobianu
@elena-cobianu9
Kanbi Patel
@kanbi-patel

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