About me
I am...
Founder of The New P&L
Brand strategist
Culture & leadership
Purpose-led entreprenur
I'm founder of The New P&L® Brand Purpose Institute & host of global business podcast series, The New P&L® – Principles & Leadership. I'm focused on helping leaders to solve one of today’s big business challenges: how to rediscover and re-engage Purpose in a business, then use it to underpin and drive the commercial, strategic and operational arteries - the critical cornerstones of any business.
Experience & achievements
The New P&L - Principles & Leadership global business podcast series
We believe business needs a ‘New P&L’,one that is focused as much on ‘Principles & Leadership’ as it is on ‘Profit & Loss’, because if a business's Principles are right and aligned with its Purpose, and its Leadership has clarity of vision, then it will be in profit and not loss in many ways.
My top skills
Placing Purpose at the heart of Culture, Leadership & Strategy
Leadership development
Company culture consultancy
Brand Strategy
Purpose & Value proposition
Strategic Communications planning
Business Strategy
