Highlights include taking one business from launch to £1m a year in 18 months, helping launch a new business venture for a FTSE100 company, and delivering hundreds of thousands of stories and products to children around the world.
What I offer
Venture Builder (Growth)
I join teams as something of an 'internal founder' within companies that have an idea or problem identified, but not the bandwidth. My focus is getting to revenue generation or user traction as quickly as possible, leading the process of going from zero to one.
Fractional CMO/Head of Growth
Responsible for revenue in all my roles, I lead the strategy but crucially also the execution growing a business.
I'm as comfortable building out the omni-channel marketing strategy to achieve £10m in revenue, as in the weeds of A/B testing price on the website or executing a PR strategy.
Experiences
Co-founder (Growth)
Language learning DTC subscription
• Launch to £80k MRR in 18 months
• Channels: Facebook Ads, niche community, email, PR
• Featured on the BBC, Daily Mail, Guardian and Dragons' Den
• Raised over £600k from founders, angels and the University of Nottingham
• Acquired in November '22
Venture Builder (Growth)
British Airways New Venture - 8-figure revenue in Y1
• Built out marketing strategy and forecast
• Hired and executed on initial GTM for paid search, social, affiliates and email marketing