What I offer
Business Transformation
Working with established businesses that need to pivot or innovate to get back to growth. Looking at proposition, product, pricing and associated operating models to develop a commercially effective roadmap for transformation and then delivering it.
Learn more
Business Growth
Developing and implementing growth strategies within existing or new teams. Structured P&L forecasting and management to ensure sustainable growth and measured success. Giving access to established networks, or new markets.
Venture building / Start-up
Bringing real-world experience as a founder and entrepreneur to the task of starting or scaling a venture. An holistic view to the human and financial capital required to make a venture successful. With a highly evolved network of advisors and partners on hand to answer any specialist requirements.
Brand & Marketing
Whether it is a tech-start-up or a global consumer brand I develop an effective brand strategy and associated marketing strategy / plan to deliver the sales required to grow the organisation. Building teams, partners and technology stacks in parallel.
Go-to-Market Planning
Helping businesses and brands confidently take their products and propositions to market, validating them and implementing them through proven methodologies, processes and partnerships. Ensuring robust operating models and P&Ls.
Global market entry
Established networks and partners in the US, EU, UAE, South Korea and Singapore to help businesses to operationally plan and execute the entry into a new market, establish an operating base and scale a team in market to deliver.
Experiences
Modern Affluence Summit
Co-Founder of the Modern Affluence Summit in 2019 has given me the opportunity to stay ahead of technology, consumer and cultural trends effecting global markets. Now in its fifth year it gives me access to data, insights and a powerful network of global leaders and investors.
Business Transformation
Working with a small but established investor relations business, Adoreum, to develop and execute a digital transformation strategy in twelve months. Transforming their operating model, revenue model and supporting expansion into European market.
Fractional leadership
Proving fractional leadership to a range of business (product & service) helping stabilise and/or establish operating models and teams in periods of transformation or growth. Including CEO, COO and CMO (or a combination of all three).
Next-Generation Audiences
Consulting to businesses and brands that want to understand the changing landscape of consumers, channels, technologies and developing long term strategies for brand building, customer acquisition and retention. Using a proven methodology implemented across verticals, business sizes and markets.
Venture building / Start up
Co-Founder of a marketing services business, Keko, growing revenues to £10m+ and entering three international markets. Building operational effectiveness and growth differentiated proposition, rigid P&L management, entrepreneurial energy, talent management and delivery excellence.
Global Marketing Strategy
Developing a global brand and marketing strategy for Bentley Motors to support the re-positioning of a globally iconic brand for the next generation of consumer. Ensuring global and local relevance, and focus on sales funnel optimisation in parallel.
Customer retention
A passion for customer retention and CRM reducing the need for high-cost customer acquisition programmes. Audience segmentation, engagement strategy, technology stack integration. Across Consumer, Automotive, Alcohol, Technology and Healthcare. Including Möet Chandon featured in the picture above!
Mentoring & Networking
Helping entrepreneurs and business leaders to build networks and support infrastructures through coaching, mentoring and direct introductions. Currently I have two mentees, one early-stage founder and second who is a business leader in a global organisation. Practical and implementable support.
Not for profit
Working with not-for-profits including Halo Trust, ODI, Switchback and OnePlate on HNWI fundraising and customer acquisition strategies, amongst other more strategic programmes like positioning, product strategy and revenue model / growth plans.
Random challenges
Always a open to a crazy challenge from climbing a mountain (I'm scared of heights), finishing an Ironman or launching a charity cookbook in 12months with the support of chefs like Jamie Oliver, Angela Hartnett and Yotam Ottolenghi (launching in May 2024!).
