What I offer
Product Messaging/Positioning
As a solution engineer at Salesforce, to a sales lead in a small startup, I have experienced products from many different lenses. I enjoy taking technical concepts and translating these two ways, from the customer/business problem to tech and back from the product team into the business/customer.
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Go-To-Market
At both Salesforce and Culture15, I have been tasked with creating a strategy for winning new business in a given target market, from UK fintech to the world. Coming up with a GTM approach and executing it requires you to think theoretically, analytically and creatively. I can help in each domain.
Copywriter
I have expressed my creative and critical writing skills through my social blog content. I write about the technology sector and, more recently, have focussed on the impact of technology on human capital and the world of work. I enjoy researching new topics and coming up with creative arguments.
