What I offer
Company reorg
Planning and running a company restructuring programme, with a focus on redesigning and implementing the company’s TOM.
Learn moreExperiences
Set up a People Function
• Led a team of 3 to support multiple BUs with responsibility for the full employee lifecycle, employer brand and employee experience.
Key achievements:
• Translated the company’s values into HR policies and processes including feedback cycles, onboarding and disciplinary policies.
•Business partne
Defined a company's positioning
Key responsibilities:
The main challenges of this role were to establish the UX department as a strategic part of the organisation and to clarify the company’s market positioning.
Key achievements:
• Created and implemented a new national user experience competition for university students; designed
Informed the go to strategy for Clarisonic
• Informed the go-to-market strategy of Clarisonic men’s face brush with recommendations about pricing, product positioning and communications strategy to senior management that informed the product launch.
• Identified and analysed trends in facial skin care shopping behaviour of men for the launch
Strategic branding projects in multiple industries
• Drove growth of a client account by 150% by leveraging qualitative and quantitative data and managing cross-functional projects across brand strategy, brand personality, communications strategy, digital presence, and signage design.
