I'm passionate about using my 14+ years in growth marketing, data-driven customer journey design, content-driven campaign activations and branding to support tech-for-good solutions go-to-market. I enjoy chunky, blank-sheet projects that need strategy work and setting up systems and processes with innovation, customer-centricity and social/environmental consciousness at the heart.
How much do I charge for my app? Will people buy this at scale? What is the right way to position it? These are the sorts of questions I can help you answer with a research-backed, data-driven subscription-model design. Through experimentation, we can get your monetisation strategy rolling.