What I offer
Product strategy
* Concept definition with clear audience and business value definition
* Moving from concept to delivery with clear metrics
* Product development process: aligning technical feasibility with business value creation
Learn more
Product and UX advisory
* Interviewing and hiring key team members
* Helping existing teams scale and grow
* Providing expertise and development for teams that need to mature
* Mentorship for key team members
Product market fit including
* Customer understanding, pain points and needs
* Competitor mapping
* Localisation research, strategy and implementation
* Internationalisation strategy and implementation
UX strategy
* User insights and analysis
* User centred design process
* Aligning user needs and pain points with business value
Experiences
Chief Product Officer - ManyPets
Launched two new insurance products in the UK (£5M revenue in 1.5 years) expanded to the US (46 states launched), reshaped Quote-to-Buy experience, Claims experience and mobile presence. Responsible the digital products across three countries, scaling product offering and managing a team of 60+.
Chief Product Officer - Dreams AB
Led the setup of Product and UX team in launching new Debt Repayment product in core Swedish Market, launched paid subscription with minimal loss of MAU (revenue from zero to 550K monthly, retention +90%), and most importantly oversaw the transition to a SAAS B2B product strategy.
Senior Director: Design, Markets Business Unit - Spotify
Designed and launched Spotify Lite (50+ million downloads), Spotify India (50+ million MAU), Spotify Stations and localisation of the main product in new markets (15 new markets launched). Leadership and management of Design in the Markets Business Unit and Global Localisation teams (25+ people).
Chief Product Officer (interim) - Reach PLC
Developed a Product Strategy, instituted a hypothesis driven, data informed product development process, doubled the Product and UX team size, created a user-centric process complete with success metrics, launched localised user generated products, and helped identify and hire a permanent CPO.
