What I offer
Re-engaging a Team for Greater Productivity & Job Satisfaction
Effect of covid, WFH, generational, uninspiring leadership/communications, 'safe' people selection, lacklustre results, have impacted. I help leadership bring to life the promises in annual reports, to fire
up emotional commitment of SLT+ to 'shop floor', inspiring thunderclap action/collaboration.
Learn more
Inspiring a High Performance, Closer-to-Customers Culture
I'm obsessed with creating customer-first culture as a key differentiator that resonates emotionally, to improve retail excellence, density/profit especially in challenged High St. locations.
How to: Make it about me! Make me feel valued. Give energised, authentic, authoritative customer experiences
Healthy, Happy Lives
It's what every human desires. I help you point your business to deliver on this fundamental need, to authentically communicate this message to your customers, whatever you are selling.
Product, NPD, Manufacturing
In creating my own skincare brand, I got deep into the science, formulation, efficient contract manufacturing, reduction of waste, optimum Cost of Goods, contract negotiation, MOQ's, packaging and compatibility, safety testing, claims testing, legal, regulation, ASA. High performance products sell!
Case Study - Transforming Marks & Spencer Beauty to Achieve £1 billion
Quality, Trust, Innovation, Service, Value.
Define STRATEGIC viewpoint to compel 33m customers up escalator. Board; Include it; Love it!
PRODUCT. Re-categorise a Future of Beauty. Overhaul M&S brands true to values, take on No7.
3rd party brands to drive IPT.
CUST. EXP.-Service, Animate, SELL
ROI
Customer Communications & Compelling Content Creation
For many retail businesses this is an area that creates deep discomfort, yet it's vital to competing, building authority & credibility, differentiating, driving sales & profit. How to: hold interest, be relevant, compelling, authentic, educate & inform, entertain, use experts, raise brand integrity
About me - Core Strengths in Work
+energised, commercially strategic leader with grit, proven to deliver growth & value
Customer-centric Culture
Build High Performance Teams
Productive Relationship Builder, Collaborator.
Non-conformist thinker, audacious negotiator/solution broker
Savvy Financial Acumen
Compelling Communicator
How Can I Help You (and you help me!)?
Retain me or recommend me for the following please. Meet me for coffee, it won't be boring! Happy to walk and talk like Ben.
Big Job
Chief of Staff
Transformation
Category Lead
Private Equity
Start-up & Scale-up
Interim Leadership
Project-based work
NED/Board Advisor
Consultancy
Experiences
Founder/Entrepreneur
Created award winning MERUMAYA Effective Skincare.
Evidence-based, high performance formulation, accessibly priced, sold at John Lewis.
Ageing youthfully (vs. Anti-ageing) #beautyhasnoage
to champion women's confidence.
Scientific beauty-myth-busting, content.
+471% 2017-2020 & 14% ebitda
USA & International, Estee Lauder Companies
As SVP & GM North America. Retail Operations for 300+ stores, wholesale, spa's, D2C, 4k+ headcount. Charged with regenerating a challenged $280m revenue business. Driving sales, productivity, efficiency, NPD, collaborations e.g. Dr Weil, Organics, training, messaging, store design/lighting, imagery
Commercial Director
I used Genefique as a platform to transform this heritage brands' declining sales and losses, creating an icon. Re-pointing a sell-in, to a customer centric sell-thru' culture. Re-enfranchising field sales/office teams. Anglicising marketing comms. In 12 months -2% to +19% revenue, -2% to 5% profit
General Manager UK/ROI
Established 'natural' ingredients in mainstream premium beauty. Scaled up from a loss of 41% to 17% profit & 5th rank in UK premium skincare, No1 rank in JLP bwp, a team of 2 to hundreds, from sub £1m to £18m. Diversified distribution. created hero products, voted industry Achiever of the Year.
Consultant/Advisor/Mentor/NED/Speaker
Marks & Spencer, Prestige Properties, Zelens, Society of Cosmetics Scientists, Marie Claire Mag Mentor, Peter Jones Enterprise Academy, I'm open to help with my transferable skills and am a zippy learner. Strategy, Exit, Client Acquisition, Marketing & Comms, distribution, launch, manufacturing, NPD
Community Contributor. School Governor & Chair Curriculum, Achievement
Support education, development and life skills & ambitions of children from diverse and less advantaged socio=economic backgrounds. Delighted to report the team at this school have just completed an Ofsted Inspection and improved from 'Good' overall to 'Outstanding in 4 out of 5 areas. So proud.
Mum
After five miscarriages, Yasmin is probably my proudest achievement, my greatest joy, reason for wanting to make the world better, the recipient of life lessons, and love of my life!
Here she is modelling for a Mothers Day campaign for me #KissToMum She is big into F1 so anyone with access to pits?
