I’m a strategic marketing leader with a 15-year track record of driving growth for B2B organisations at various stages of growth (seed, VC/PE-backed & publicly listed). Currently working with businesses as a Fractional CMO & Growth Advisor. In particular, I support early/growth stage businesses in both a hands-on and advisory capacity helping to build Go-To-Market, Brand & Demand, alongside marketing capability (channels, process, team).
What I offer
Fractional CMO / Marketing Director
Fractional, outsourced & interim marketing leadership for B2B businesses who I support in both a hands-on and advisory capacity, helping to build Go-To-Market, Demand, Brand & Marketing Capabilities (channels, process, team).
Need to refresh your brand? Launch a new website or product? Need help with a go-to-market plan or someone to design & build a cross-channel demand-gen campaign? I work with founders and in-house marketing teams to design & lead key programmes and launches on a project-basis.
I focus my mentoring to help Marketers navigate day-to-day professional challenges & provide support across technical/tactical skill-development, stakeholder management, leadership & career growth. I also work with Founders, as an independent, no-BS sounding board on on all things
15+ year track record of delivering results for B2B organisations
In addition to marketing leadership roles at B2B startups & scale-ups where I built marketing functions from scratch, I spent years in senior marketing & product roles at a FTSE250, and successfully scaled my own B2B marketing agency.