What I offer
Fractional CRO / CEO
Whether coaching an in-house team or leading:
- Create growth strategy & plan aligned to company KPI's & goals
- Ensure alignment / comms across all stakeholders C Suite & Investors
- Implementation of required operational systems
- Day 2 day mgmt & team coaching
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Enterprise Saas & IT Companies
Experience gained from working with a major US PE house & VC's
- Review of Sales / GTM basics
- Sales Process & Pipeline
- Marketing effectiveness
- Customer Success & Retention
- Product / Platform
- Operational Systems
Fundraising
Gained from experience of raising over $100m from Greylock, SutterHill, Telstra & others
- Deck and pitch input & review
- Value proposition refinement
- Use of funds & business planning
- Term sheet evaluation / guidance
Saas / Enterprise Software - Go to market strategy
- Appraisal of GTM strategy, providing pragmatic advice and direct input to:
- Problem statement
- Positioning and differentiation
- Ideal Customer Profile
- Business Case / IRR model
Experiences
Founding CRO to $50m ARR in Silicon Valley global software business
- 7 employee,1st commercial person , personally won the 1st deal
- Built the a global GTM team & owned the strategy - Sales, CS, Support & Partnerships
- Raised $100m rounds of VC finance including Greylock Partners
- Navigated the highs & lows of building a global software business over 9yrs
Fractional CRO - Startups & mid size
- Saas Startups in Cyber, Blockchain, HR & Lowcode
- Diagnose the key issues, get a plan to quickly fix them
- Deliver & revise GTM strategy & core KPI's
- Implement Sales methodology, comp plans, training & hiring
- Provide programatic advice to CEO & VC's gained from real world experience
