I am a Product Discovery consultant. I help purpose driven organisations find out what their online audience really thinks and feels by conducting usability testing, product discovery interviews, and UX Expert Audits.
My approach boosts conversion rates, de-risks ideas, refines digital products efficiently, reduces time to market, and saves money by focusing on user needs.
What I offer
Usability Testing
Collecting unbiased qualitative feedback to improve product features, validate ideas, speed up launches, and cut costs.
Through independent user observation and feedback, I identify key areas to enhance their experience and improve conversion rates.
My decks use clear messaging, engaging visuals, and strategic storytelling to showcase your value proposition, strengths and business potential. Designed in Google Slides for easy editing, so you can prioritise your content to meet your goals.
I craft designs that communicate effectively while inspiring audiences. My work bridges the gap between functional and aesthetic, blending strategic thinking with bold visual execution.
Branding and identity, reports, brochures, digital & print marketing campaign assets, and presentations.
An online learning platform created by 4-H, the largest non-profit youth organisation in the U.S., aimed to enhance user experience through targeted usability testing.
Sphere, a community-based messaging app, sought to enhance user experience and avoid costly development errors. Sphere was led by CEO Nick D'Aloisio and venture capital funded ($30M+). Sphere's improved usability contributed to its acquisition by Twitter.
VPAR Golf is the world's #1 Golf App. Serving a range of users from amateurs and pros to event managers, the app's usability is crucial for success. Recognising the potential for improvement, I was brought on board to delve deep into the UX.