Experienced marketing consultant and business writer with a proven track record of success across diverse sectors and geographies spanning over 12+ years. Customer-centricity is my north star. Eye for detail and KPI-focus define my working style.
What I offer
Product Marketing Consultant
Driving growth and innovation through marketing, research, and business development initiatives for B2B and B2C companies.
Key Offerings-
Customer insights
Content marketing
Competition research
Brand management
Marketing strategy
Market research
Business Development
Led and delivered a pilot for the UK's first smart connected product solution in the fashion resale segment for e-tailer Re-Fashion in collaboration with New Look, powered by product digitisation expert Evrythng, which generates live data for each garment via a simple QR scan.
Common Objective is a business intelligence and sourcing platform for the fashion industry
CO Credits are bite-sized email training courses covering a range of topics in fashion and sustainability
•Defined the early-stage product strategy and roadmap
•Launched the beta version of the e-learning co
Assisted with business plan development and writing for over 50 entrepreneurs who secured the Startup visa and Innovator visa in the UK.
Delivered trend Intelligence reports for innovation advisory Stylus and published in business publications, including EcoTextile News and Fashionista
Marketing Head Brooks Brothers & Thomas Pink India (Reliance Brands)
Part of the core team that launched the iconic menswear brands in the Indian market. Focussed on store launches and customer acquisition campaigns over the 3 year tenure.