Having founded my own boutique consultancy firm, I now use my B2B, international sales and marketing experience to support early stage companies and scale-ups. I work with small business owners to help them define where they want to be, how to get there and how to operate effectively. I especially enjoy mentoring founders to differentiate their products, build great teams and grow successfully.
What I offer
Mentor to scale-ups and small businesses
I work with founders and company leaders, building on their business strengths and developing effective ways of working, . Whether you wish to expand nationally or internationally, I can work with you to differentiate your product, grow sales and drive profitable growth.
Working across your business, I can help you review, challenge and optimise your company strategy to ensure it is right for your next phase of growth. Looking at all areas from customer identification, operating models, sales and marketing and resources, I work with owners to help them succeed.
Having worked with local government and district councils, I can help you find the best approach to this market. Understanding the sector's structure, procurement approach and opportunities is difficult. So if you're interested in partnership working, sales or funding, why not get in touch.
Working with different stakeholders is challenging but by building collaboration and partnerships between business, the public sector and universities I can work with your organisation to develop dynamic, vibrant business clusters and ecosystems.
Piston Gin are a craft gin producer. The business has developed during the past 12 months, expanding to a secondary location and launching a new customer experience. As a mentor, I helped the MD review her sales strategy and build her team to transition through this growth phase.
The West Midlands Growth Company is an SME owned by the public sector. As Commercial Director, I turned around the firm's Partnership sales programme, increasing revenues by 20% by adding value to the product offer, building brand reputation and profile within the business community.
Throughout my career I have held marketing and commercial director positions on both main and divisional boards. Whilst at Hoople, our board contained executives and councillors from the public sector, as well as private sector non-executives. A very dynamic and productive environment.
As Marketing Director I led the international go to market strategy for Brintons Carpets luxury, hand-tufted rugs collection. Using an innovative collaboration with the award-winning Timorous Beasties design house, we repositioned the brand to successfully launch the collection across 3 continents.
As a huge fan of the Saw Doctors, last year I finally managed to climb St Patrick's Peak on Reek Sunday in celebration of the song the Green and Red of Mayo. We joined thousands of other people on the pilgrimage - though decided not to make the climb with bare feet! A great day.