What I offer
Fractional CMO Services for Scaling B2B Businesses
KUB provides expert fractional CMO services to B2B technical businesses, helping them scale from £1M–£40M. We combine strategic leadership with a delivery team and a proven 12-step growth system to align marketing and sales, drive measurable results, and avoid the cost of full-time hires.
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Fractional Strategy Director Services
Fractional Strategy Director services for B2B firms £1M–£40M. Gain expert support to align vision, marketing, sales, and operations. Flexible, part-time input with AI tools and proven frameworks to drive clarity, growth, and results—without the cost of a full-time person.
Fractional CCO/CRO Services for Scaling B2B Businesses
Fractional CCO/CRO driving growth with a proven 6-month Sales Reboot Programme. I help businesses align sales strategy, process, and performance to remove bottlenecks, energise teams, and build scalable revenue engines that convert the right leads into long-term customers.
Experiences
Strategy Consultant | Fractional CCO – Driving Growth & Alignment
Achieved 35% quarter-on-quarter sales growth through integrated strategic initiatives.
Designed and implemented sector-specific go-to-market strategies and value propositions.
Led strategic planning across the Oil & Gas, Renewable Energy, Data Centres, and Manufacturing sectors.
Vyzion - SaaS Marketing Strategy & Costed Implementation Planning
Founded a SaaS platform for strategic marketing planning and advisory support.
Integrated AI tools for research, forecasting, and marketing execution.
Developed frameworks and templates to support consultants and entrepreneurs.
Strategic Advisor | Sales & Marketing Specialist – Ritherdon.co.uk
Developed and implemented a go-to-market strategy aligning product innovation with industry demands, enhancing Ritherdon’s market positioning.
Advised on sales process improvements and customer targeting to increase lead conversion and accelerate revenue growth.
Retained for last 20+ years
Strategy | Sales | Marketing | Operations – AlliedPipefreezing.co.uk
Supported Allied Pipefreezing from a £100k family business to a £1.5m nationally know specialist construction business. Delivered integrated support across strategy, sales, marketing, and operations unlocking s growth in a technical market.
Retained for last 20+ years
Strategy Development & Ongoing Business Support EnviroplyRoofing.co.uk
Providing strategic direction and hands-on support to help Enviroply scale sustainably. Included shaping growth strategy, refining commercial focus, improving sales processes, & supporting operational alignment to drive long-term success in a competitive market.
Retained for last 7+ years
Founder KUB Ltd
Founded KUB Ltd, a £300k+ strategic consultancy and fCMO agency supported 600+ growth-stage firms over the last 25 years. Leads a team of 3 staff and 15 associates, delivering AI-powered marketing strategy, campaign execution, and is scaling to be a lot larger business with my daughter at the helm.
