Richard Andrew

United Kingdom

Dynamic and passionate team player with 16 years’ experience in ad tech across EMEA/APAC. Proven in enterprise sales, GTM strategy, ABM, and building strategic partnerships with clients, agencies and platforms. Career spans start-ups to global corporations, driving digital transformation, market expansion, and multi-year renewals. Recognised for people-first leadership, cross-functional team building, and delivering sustainable growth.

What I offer

Senior Commercial & Digital Leader

I've built businesses on two continents. After leading teams across Asia for nearly a decade, I bring a truly global perspective to UK-based growth challenges understanding both the cultural nuance of international markets and the discipline required to scale sustainably.

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Roles (/)

i.e. Marketing director
i.e. Mentor
Client Director
Sales Director
Managing Director
General Manager (GM)
Head Of Sales
Client Services Director
Operations Director
Key Account Manager
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Industries (/)

i.e. Tech
i.e. Education
Adtech / media
Martech
Digital marketing
Agency
Fashion & luxury goods
B2B
SaaS
B2b & b2C marketing
B2c
Strategy consulting
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Career experience

10-20 years

Regions

Central & South Asia,
Europe,
Middle East
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Skills (/)

i.e. Research
i.e. Branding
Digital Marketing
Go to Market Planning & Execution
ADTECH
CRM
ABM
Programmatic Media Buying
Business | Revenue Growth
Leadership and people development
Building Strategic Partnerships
Sales, Client Development, Commercial
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Keywords (/)

i.e. Digital nomad
i.e. Ex-Google
Entrepreneurial
Sales Strategy
start-up, scale-up, HR, expert, accelerator, growth, technology, people operations
partnerships, leadership, team building, GTM
Strategic People Planning | Employee Value Proposition | Recruitment | Retention | Employee Engagement | Culture | Coaching | Onboarding | Employee Life-Cycle
cross-functional leadership
Pipeline Growth
partnership negotiation and management
sales leadership, SaaS, startups, scaleups, go to market strategy, sales enablement, business development
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What I offer

Senior Commercial & Digital Leader

Experiences

Connections View all