What I offer
🎯 Product Marketing and Go-to-Market Strategies
I craft and execute go-to-market strategies that ensure successful product launches or re-launches, especially in the UK market.
Learn more
📊 Market research and Analysis
I conduct thorough market research to uncover opportunities, assess threats, and understand your customers' needs, helping you stay ahead of the competition.
🛠️ Product Strategy and Roadmapping
I create strategic product roadmaps that align with your business goals and market demands, whether you’re launching a new product or improving an existing one.
📅 Project Management and Execution
From concept to launch, I manage your projects end-to-end, ensuring on-time, within-scope, and on-budget delivery.
Experiences
Product Review, Gap Analysis, Innovation, and Strategic Roadmap
Led cross-functional workshops with key stakeholders to explore an analytics product's potential. Outcomes included innovative ROI analytics based on industry-recognized frameworks, and multiple fixes and new features, optimizing performance targets for Customer Success, Sales, and Insights teams.
Market Research, Partnership Fit and Website
Conducted in-depth industry analysis, leading to enhanced company competitiveness and profitability. It improved ROI by establishing partnership success metrics for better resource allocation and included redesigning partnership web page content to align with company messaging and strategic goals.
White Label Partner Product
Leveraging Agile Methodologies, lead the development and launch of a greenfield white label web application partner product of a world-leading partner into a new correspondent banking channel.
Complex Data Quality Assurance
Focused on enhancing data quality by addressing complex issues surrounding accuracy, currency, and completeness. Conducted in-depth analysis with global teams. Outcomes included client-based committee approval, and measurable improvements in key metrics, showcasing the project's success and impact.
