What I offer
Brand Strategy
Brand Positioning | Verbal Identity | Naming | Copywriting | Portfolio Strategy | Brand/Product Architecture | Purpose Definition | Consumer Value Propositions | Employee Engagement | Employee Value Proposition | Brand Experience | Innovation
Learn moreExperiences
FutureBrand
Part of the FutureBrand London Leadership Team, sharing responsibility for commercial performance, culture, operations and reputation on a day-to-day basis. I headed up the London strategy team, overseeing 12 strategists.
Interbrand
As a practitioner I led strategy for pitches and larger clients, ensuring thinking was sharp and robust. As a manager I was tasked with the day-to-day management of 11 strategists with regards to resource scheduling, professional development, and pastoral care.
