What I offer
I help founders and CEOs turn marketing from cost centre into revenue
B2B & B2B2C UK & EMEA strategy, multi-brand portfolio management; Wholesale & Channel Marketing: Independents, large retail, multinational accounts, distributor models
CRM (HubSpot, Marketo), marketing automation, analytics, attribution
cross-functional collaboration, change leadership
Learn moreExperiences
Engineering SME
At Physical Properties Testers Group (6 month Interim Marketing Director), increased ROAS from 4x to 11x in 4 months, reversed an 18-month decline in organic enquiries and delivered the two strongest months of 2025 deal opportunities, with £700k of SEO and £200k of PPC-attributed revenue.
Manufacturing SME
• At HD Sharman (Group Marketing Director), created an omnichannel marketing strategy and lead engine that identified a >£3M sales pipeline, delivered £20k of new customer revenue in 2 months and contributed to the two strongest ever order-intake months of £1M+ each.
Global Wholesale Distributor in Fire & Security
At ADI Global Distribution (Digital Experience Director, EMEA), led eCommerce and digital marketing strategy that increased eCommerce revenue by 20% YoY to $75M over 3 years, with $4M directly attributable to marketing initiatives.
Global Audio Communication Manufacturer
At Plantronics (Head of EMEA Marketing, Consumer), improved revenue by 70% from $30M to $50M and gained #1 market share in EU3 for Bluetooth headsets, while increasing bottom-line contribution by 3%.
