What I offer
Sales strategy enhancement
Providing direction for driving revenue growth and achieving business objectives. This involves setting up KPIs, optimising sales territories, defining targets and incentive schemes, establishing or improving processes.
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Sales compensation set-up
Defining the philosophy and practicalities of sales compensation (incentive) scheme that is aligned with business objectives and ensures ROI. This includes defining metrics, pay mix, accelerators and caps.
Start-up consulting and mentoring
Providing guidance and support to early-stage businesses to help them succeed. I focus on business model assessment, strategic planning and go-to-market, revenue strategy, business metrics and operational efficiency.
Experiences
Business modelling
I developed a business plan for $3M revenue opportunity based on yield and pricing analysis that outperformed all competitor offers and resulted in securing a strategic partnership and opening of a reseller.
Sales compensation design
I was in charge of setting up and implementing sales incentive plans for businesses of different maturity.
Strategic partnerships frameworks
Developed and operationalised strategic partnership frameworks for the advertising business. This includes upfront buying model for the advertising inventory enabling partnerships with the largest agencies and resulting in x10 YoY revenue growth.
Building high-performing teams
Having graduated with MA in HR Management, I've always believed that people are the greatest asset in any organisation. This background and passion helped me built a sales operations function and team for TikTok Eastern Europe and conducted 250+ interviews for sales, sales ops and strategy roles.
