The Role – Fractional Head of Marketing 

We’re looking for a Fractional Head of Marketing to help us support the growth and engagement of our global community – focused on helping professionals have thriving portfolio careers.

The successful candidate for this role will report to the CMO/COO and Cofounder (Fiona Chorlton-Voong) whilst collaborating extensively with other departments within the company and TPC members. 

This role provides an exciting opportunity for a talented and organised marketing leader to contribute in a fast-paced scale-up environment, backed by the knowledge and support of a highly experienced leadership team.

Who are we?

The Portfolio Collective (TPC) was set up by Ben Legg (former COO of Google Europe) in July 2020 with our CMO/COO Fiona Chorlton-Voong. It’s forecast that half of all professionals globally will be portfolio professionals by 2030, so they launched TPC with the mission of helping professionals understand, launch, manage and grow successful portfolio careers.

We’re now a team of 12 (+ 30 fractional community members) who are passionate about building the world’s leading community for portfolio professionals. In our first four years, we scaled rapidly, with key achievements including:

• Attracting 400k+ unique visitors to our website
• Hosting 400+ events 
• Building a professional networking platform with 12k+ diverse, high-calibre members
• A Trustpilot score of 4.8/5
• Sustaining revenue growth of ~50% per quarter since Q1 2023

We’ve raised £1.3 million to date, mostly from our members. So we’re built for our community, owned by our community. Get to know what we are building on our investor page. 

Key responsibilities

• Marketing strategy. Develop and execute a marketing strategy that accelerates growth, drives website traffic, generates leads and builds brand awareness whilst staying true to the core values of TPC.

• Team leadership. Develop and lead the marketing team, ensuring they have the necessary skills and direction to deliver the marketing strategy successfully.

• Media / PR / Investor relations. Execute targeted comms and media/PR engagement to support TPC’s strategic objectives for key stakeholder audiences. 

• Funnel optimisation. Work with marketing team to develop and strengthen our user journeys, tracking key performance metrics to ensure conversions for our memberships and courses. 

• Budgeting & planning. Prepare and manage monthly, quarterly and annual budgets for the Marketing department. Participate in the quarterly and annual planning of company objectives. 

• Brand strategy. Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material).

The ideal candidate

You should have 10+ years of marketing experience and 3+ years of experience leading and managing marketing teams. The ideal profile would include: 

• • Scale-up marketing experience. Having successfully planned and executed a marketing strategy within a scale-up environment. 
  • Team leadership. Experience in leading and managing marketing teams, utilising budgets and key performance indicators.
  • Digital marketing. Hands-on experience with digital and social media management.
  • Project management. Top-level project management and communication skills, including working with stakeholders and external experts / agencies / contractors to deliver project objectives.
  • Drive to succeed. A motivated self-starter able to work independently at pace, engaging senior leadership and business teams as and when required. 
  • Strong communication skills. Including written, presentation, and verbal communication skills.
  • High EQ. You can work effectively with direct reports, peers, senior stakeholders and external agencies.

The following would also be positives:

• Expert engagement. A proven ability to work with subject matter experts to develop impactful content, events and online engagement. 
• Industry experience. Some experience working in EdTech, Future of Work or Community would be valuable.
• Synergistic side hustles. You engage in other work and projects that would help you do a better job at TPC.

What can we offer you?

The role will be 2-3 days per week with flexible working hours and remote-first working. Most days will be remote working, but you’ll be expected to occasionally attend meetings and events in London. 

Compensation will be a £400-600 day rate depending on experience.

To apply, please email [email protected] with your covering note and link to your TPC profile (or LinkedIn if you are not yet a TPC member). From there, the process will include a screening survey, followed by case studies and interviews for those selected.