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Hi guys i have and want to meet more members and I have an opportunity i would like to find a solution from within the community.
Building Yeti.ai over the last months has made one thing very clear: in the current AI wave, ideas are cheap, models are commoditised, and traction is everything.
1. Most LLM hacks are just features – and that’s fine
A lot of the clever things people are building on top of LLMs will inevitably end up as features inside ChatGPT, Gemini, Perplexity and the other big platforms. That doesn’t mean you shouldn’t build them. It just means you’re unlikely to scale them into a unicorn on that feature alone. The more realistic opportunity is to turn them into small, focused SaaS products that don’t need big teams: if you can get to a few hundred or a thousand subscribers, you’ve effectively built a cash-generating micro-business with AI doing most of the heavy lifting.
2. The real tech work starts after the prototype
Shipping a neat demo …
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Mike Anderson – very interesting. Can we find time to speak? Pls DM me some dates and times for next week. Tues – Thur early afternoon UK works better for me.
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Hi everyone, I’m new to this platform. I wanted to ask fractional/freelance marketing folks, how are you finding clients? I’ve been in B2B tech marketing for 20 years but I want to work with purpose driven businesses/ not tech/AI/Block Chain so my existing network is not useful.
I would love it if you can share specific details, not general tips that I already know and do like ”reach out to LinkedIn contacts.”
Thank you! Much appreciated.
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In general we always say that your network is your greatest asset, so if your current group of connections isn’t doing it for you, then work on expanding your reach and don’t forget that even those who don’t seem immediately relevant might have referrals to make, so don’t totally discount them!
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Tagging some CMOs who might be able to offer further advice: Sarah Speake, Yi-Hsian Godfrey, Mala Morris, Lara Martini, Elena Melnykova, Emma Potter, Carolin Greiner, Ottokar Rosenberger, Mark Varley, Martyn Jobber, Faisal Laljee
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Hi Dana Salman – echoing the advice from the TPC Team, networking is key, especially after 20 years of B2B experience. I have seen companies lean heavily toward hiring senior-level candidates from within the industry. I suggest attending ESG conferences and events to start building relationships. Just like B2B sales, it can be a slow slug cycle – so be patient. The other suggestion I have is to consider not giving up B2B tech altogether, but to separate the two: B2B or Tech roles in…
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Hi, I’m Irena, a coach and community builder focused on helping people and teams grow with clarity, confidence and momentum. I work at the intersection of mindset, culture and community, creating environments where people feel connected, empowered and supported to perform at their best.
I’m currently expanding my work with early-stage and scaling teams — places where culture is shaped in real time, structure evolves fast, and human development is essential. I joined this platform to connect with founders, builders and thinkers who care about people as much as performance.
My WHY..
Because this community feels like a space for meaningful conversations, shared experience and real collaboration. I love exploring new ways to support leaders, strengthen communities and help teams thrive — and this platform seems full of people doing exactly that.
Looking forward to connecting and contributing,
Irena
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Hello Everyone,
I have been quiet so far on here since joining so it’s about time I introduced myself.
I am Lizzie, the Founder of my own Brand Studio, Lizzie Ridout Design Ltd – looking to explore a more fractional approach as a Creative Brand Strategist.
The Welsh/Brazilian daughter of two diplomats raised across 5 continents, with nearly 15 years as a Designer, Creative Lead and Brand Guardian – both in house and agency-side – I have now built LRD to be the Strategic, Creative & Cultural Conduit for EMEA+NA Retail and F&B SMEs wanting to turn passable to premium and launch or grow in the UK market.
Would love to connect with any fellow founders, creatives, strategists and marketeers.
Take Care
Lizzie
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Great to have you, Lizzie!
It’d be amazing to have you join us at our monthly online Community Networking, as this is great to way to meet fellow community members and learn things from those a few steps ahead of your in their portfolio career, as well as teach those a few steps behind: https://portfolio-collective.com/events/community-networking-with-brave-starts/
Looking forward to hearing more about your portfolio career
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Matthew Jones
posted in the group The CommunityTPC f2f community get-together in Central London – late January / early February!!!
Hi folks. A few of you asked me at the recent TPC Festival if I was going to be organising any more f2f get-togethers in London in the coming weeks.
Anyways, after chatting to many of you at the festival and last week’s online networking call, the consensus view was to save it up for early 2026; eg. end of January or early February – too many other christmas parties and holiday season events to get through first. Good luck getting through all of those! And I’ll put out a poll for preferred dates in the New Year. Keep well! Matt.
Danny Wood Maleka Dattu Ben Legg Diana Matei Gary Douglas Dayle Rodriguez Harri Davies Kevin Gohil Orinta Gaucyte Benjamin Schmittzehe Wendy Liu Stefan Zinzen Nick Rumball Anthony Main Maggie Sarfo Kim Huggins Amy Ho Rob Wright Pawel Hajdan Colin Sharp Allan Kelly Ralph Cunningham Helene Alunni John de los Santos John Kerner Karmini Murthy Kiki Steegstra Mike Hamilton Nigel Wolfin @rach…
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For the wine lovers in the community:
Hi all – I’m Benedict Johnson, founder of Ourglass Wine. After 20 years in strategy at Ogilvy, AKQA, BBH and Publicis Sapient, I left to build the club I always wished existed.
We work with small producers who make wine with character and story, and share them with clear, useful notes/videos/articles that help you taste, learn, enjoy as you go. Decanter named us Best Wine Club, and the Drinks Retailing Awards shortlisted us for Specialist Online Retailer 2026.
We’ve also launched Taste Decoded – a series on how people from different fields who understand taste think about it. Contributors include Ogilvy’s Rory Sutherland, Oxford’s Charles Spence, Rankin, the FT’s Tim Hayward and others: https://ourglass.wine/
If you’d like something special for Christmas – for yourself, a client or a team – drop us a note and we’ll pull something together: [email protected]
Happy to chat wine, tas…
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This article is going to be bookmarked for me to refer to whenever I’m stood in the wine aisle! https://ourglass.wine/blog/wine-price-value-sweet-spot-rory-sutherland
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Totally agree. £10–50 is where quality and price work together. Wine can surprise you, if you know where to look.
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Tagging some of our wine lovers Nelly Ward Alina Listopad Guy Denison-Smith Frank J Cotroneo Andy Dougan Carolin Greiner Duncan Leask Marta Lopez John Glazewski Adriana Ci Tristan Dugmore Alex Messianu João Felizardo Amanda Doueihi Abby Brosgill Abigail Keene-Babcock Alex Issakova Alison Fleming Carole Howard Charlotte Beyer Colin Sharp Dave Ladbrook Cynthia Vanzella Dimitris Protogirou Sikta ‎ Marina Lukyanova Jonathan Simpson Tarling John de los Santos Richard Trinder Pete Domican Nick Makin Geoffroy Bauer
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Hello everyone. Does anyone here have difficult conversations they need to have with staff or team members? I’m in the middle of building an AI powered coaching app based around our unique coaching framework. We have built out a single use-case at the minute, focused on ”difficult conversations” and now I need people to use it to see if the output is actually helpful. If anyone here is interested in giving it a go, let me know.
Here’s what it does:
🧩 Preparation: Helps you diagnose the real issue, gather facts and clarify your outcome (including your part in the picture).
💬 Conversation: Provides structure, coaching prompts and a path to a clear, collaborative agreement.
📋 Follow-up: Builds accountability with actions and timescales.
🔍 Insights: Offers feedback on how you handled the situation and what to work on next.
Thanks
Niall
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A cool tool, Niall! Is this designed for HR/People professionals or anyone that manages people? Or perhaps just for anyone that deals with humans in their day to day
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It’s designed for Managers who manage a team of people. The current use-case is applicable to a wide range of scenarios, though. Anyone who has a difficult conversation they need to have should find it useful. It’s been built with an eye to managing Gen Z specifically, but that doesn’t mean it can’t be used with other age groups.
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Does anyone want more clients in 2026?
(I know… so clickbait, sorry 😅)
For fractionals, warm referrals are usually the fastest, easiest, and most natural way to win work.
I’ve built a platform called Orbit that gets people you already know to introduce you to new clients, without any awkward asking or chasing.
From January we’re opening the beta to more users, and for TPC members we’re offering 6 months free (there is still a small success fee if you win work).
I’ve attached a quick overview deck, as well as a very short demo here:
If it sounds like it could be useful, or you just want to know more, drop me a line.
Jacob
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Very cool idea, Jacob – we’d love to hear how it goes with your beta testing! And great to hear that you are still encouraging human oversight in an AI tool – so important when it comes to relationships
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thanks for sharing Benedict!
Nice outline of what the market is facing
thanks Mike – tagging some members who specialise in growth: Louis Barnett, Yalin Solmaz, Alex Feyler, Lester Mak, Yi-Hsian Godfrey, Christabel Biella, Marina Lukyanova, Richard Trinder, Mark Varley, Charles Gadsdon