I'm a marketing strategist. I help organisations to grow and scale by delivering a proven marketing framework that puts the customer at the heart of their business.
I love working with B2B, SaaS, Subscription services, online agencies and EdTech products. I've also done a lot of work with FE institutions and public schools.
What I offer
CMO as a Service
I help B2B SaaS organisations to grow and scale by delivering a proven marketing framework that puts the customer at the heart of their business
A 4-hour Strategy Session into your marketing strategy, providing clear direction on what needs to be improved to reach your goals. Strategies are always custom, bespoke and based on your company's unique needs
If you think your organisation probably needs some serious marketing leadership but you're not sure whether a flexible CMO is the right answer, book a 30-minute no obligation call and we'll talk it through
This software development company had established itself through the founders' networks and word-of-mouth referrals but needed solid marketing leadership to take it to the next stage. As CMO I helped them take the firm to market with a strong brand and solid marketing strategy.
This Chelsea-based commercial property development firm asked Emel to deliver a half-day strategy and training session to the SLT, specifically covering LinkedIn, employee advocacy and co-creating a robust content marketing strategy.
This digital fundraising software was well-established in Spain and the Americas but needed to position itself to the UK market. Emel worked with the COO to define the brand and build a marketing strategy that enabled them to launch the product in the UK
This award-winning B2B social enterprise needed help identifying how it could use digital marketing, in particular social media, to develop brand awareness and reach key stakeholders