What I offer
Fractional CMO Services
Develop and optimise the marketing strategy -focus on customer growth
Create a marketing and sales funnel to increase lead generation
Motivate and provide vision and leadership to the marketing team
Educate the C-suite/shareholders on benefits of solid marketing strategy
Implement systems/processes
Learn more
Fractional CEO
As a Fractional CEO, I focus on boosting bottom lines through targeted business development and marketing. I shape strategy, steer product roadmaps, and cultivate valuable partnerships. Skilled in finance and board relations, I also guide companies through M&A and exits for long-term success.
Experiences
Fractional CMOs (various businesses)
I acted as Fractional CMOs for several businesses in the last 4 years focusing on designing the go-to-market strategy, executing the plan very hands on and implementing with the management teams all the systems and processes to achieve growth and scale the business
Partner & CMO, Activate Ventures
Activate Ventures is a Uaccelerator that helps early stage startups to get ready for investors and find investment (either direct investment or introductions to investors in the network). My primary focus is the growth of the portfolio: in the last 3 years we helped 70+ startups raise £56M.
VP Marketing, Quandoo
Responsible for building a portfolio of strategic partnerships for the business and drive growth through marketing & PR activities.
I developed and executed the strategy for Strategic Partnerships building a portfolio of global opportunities worth >10 Million in one year (from zero).
Kelkoo (Sales, Marketing, Commercial Director / CRO)
- Led a commercial and product team of 50 digital specialists located in 7 offices across Europe
- Doubled revenues under my control in 4 years from 9M€ to 20M€
- Doubled the number of countries from 10 to 19
- +286% revenues growth for top 10 customer in 2 years from 350 Million euros to 1Bln euro
Yahoo, Commercial Director
- Led the performance advertising sales team (20 headcounts)
- Close relationships with top 50 FMGC
- Relationships and negotiations with leading digital agencies (incl. Dentsu Aegis, McCann Erickson, Publicis)
- Managed integration of different teams post Yahoo! – Kelkoo – Overture acquisition
