I partner with leaders in start-up businesses to support them to grow to the next level and put plans in place to address the biggest challenges they face now and will in the future. I have held senior roles as CEO, CMO and COO in start-ups such as Emap and ICHOM. I have worked as a management consultant in digital transformation within marketing, sales and service. I am a Chartered Marketer and a Fellow with the CIM.
What I offer
Fractional or Interim CMO Roles
As an experienced CMO I will work with the Executive Team to design and/or implement marketing strategy including go to market. I can support with the design, recruitment and training of a long term marketing team.
I work with C-Suite to support with the growth of your startup. I bring a second opinion and challenge your strategy, plans and approach, ensuring you are set up to succeed.This can include stakeholder interviews, document review, defining plans, workshop facilitation and coaching sessions.
Led Professor Micheal Porter's global Value Based Healthcare startup, restructuring teams, systems and processes. Relaunched the annual conference to grow revenue and delegates. Launched new products including an online community and a patient data software.
Led the marketing of award winning brands such Health Service Journal, Nursing Times, Drapers and Nursing Times, to exceed subscription and event sales targets and launch software products. Prepared the business for sale achieving £23.5m in 2017.
We partner with leaders in startup businesses to grow to the next level and put plans in place to address the biggest challenges they face now and in the future. Our clients include startups in patient education.
A feasibility study to advise Aurora’s Founders, led by Christian Angermayer, on the viability of setting up a new mental health foundation utilising celebrities and high net worth individuals.
Held positions as a customer loyalty, business change, communications and CRM subject matter expert to help clients to design and implement organisational change.