What I offer
Brand Marketing Strategy & Business Transformation
I'm able to enable business leaders chart a path to brand and business growth.
I design & deliver:
1. Brand Marketing Strategy
2. Business Transformation Strategy
3. Consumer Acquisition & Retention Strategy
I can also support as a fractional:
1. Chief Marketing Officer
2. Chief of Staff
Learn moreExperiences
FTI Consulting Brussels - Brand Growth Strategy
FTI Consulting. Brussels, Belgium — Business Analysis & Growth Programme Delivery [May - Sept 2022]
I worked with the Executive management team to drive organizational change and revenue growth by identifying new opportunities, crafting go-to-market solutions and optimizing operational agility.
Paga Group UK - B2C/B2C Consumer Growth
I am primarily responsible for growing our consumer business revenue and sustainability; reporting to the Global CEO. I craft and execute the growth strategy anchored on B2B and B2C marketing. I lead three functions - Brand Strategy, Product Marketing and Go-To-Market.
Insight Publicis Groupe - Transformation
Revitalized brand positioning and revenue growth through digital transformation and strategic partnerships.
● Transformed Insight Publicise Groupeby launching a digital agency with a human-centered design approach, achieving an 80% new B2B client acquisition rate and retaining all top-tier brands.
Moreva Capital. Mauritius — Brand Development & Business Marketing
Led pivotal B2B marketing and business development initiative. Transformed 3 seasoned business leaders into successful founders.
● Lead generation with a CX strategy, audience segmentation & digital marketing strategy.
● Created a growth strategy; led to surpass targets and profitability.
