Based in London, I'm a dynamic leader in UX and international e-commerce, with a keen interest in AI. Focused on enhancing technology-driven experiences, I transform user insights into impactful, scalable solutions. I'm passionate about creating connections that transcend borders and crafting experiences that resonate universally. Let's collaborate to innovate, drive meaningful change globally and explore the possibilities of AI together.
What I offer
Global E-Commerce Optimization
Specializing in refining global e-commerce operations, I offer comprehensive strategies for optimizing online platforms, enhancing user interfaces, and improving overall customer satisfaction across diverse markets.
I provide strategic guidance on expanding business operations internationally via digital platforms, focusing on market entry strategies, localization, and regulatory compliance for seamless global growth.
Leveraging my extensive experience in tech-driven environments, I provide strategic consultancy for integrating AI into business processes. My focus is on enhancing decision-making and increasing operational efficiencies through the application of AI insights and analytics.
I offer mentorship to up-and-coming professionals and businesses on integrating technology with business strategies, focusing on user experience enhancements and innovative solutions.
Leveraging extensive expertise in e-commerce and user insights, I provide strategic consultancy on pricing and campaign management to maximize engagement and profitability.
Revitalization of International Buyer Experience at eBay
Led a strategic overhaul boosting international conversion rates, enhancing product requirements and delivery accuracy. Resulted in a volume increase in the hundreds of millions and a 228% rise in visibility of global listings on European sites from 28% to 92%.
Leadership in Seller Initiatives on Cross-Border Trade
Developed and executed targeted cross-border trade strategies, significantly enhancing seller engagement and operations across the EU. Revitalized a stagnant seller program with targeted promotions, boosting the seller base by 20,000 and driving a $200M increase in volumes within a two-year period.
Provided critical insights for transforming the B2C onboarding process by incorporating the voice of the customer and comprehensive research and analytics. Enhanced seller success by identifying root causes for 80% of funnel drop-offs.
Leadership in Responsive Design and Mobile-First Strategy
Directed the implementation of responsive design and a mobile-first strategy across the entire e-commerce platform, resulting in a 33% increase in SEO performance and a 17% boost in site conversion rates.
Orchestrated multi-channel campaigns and pricing strategy adjustments to increase seller engagement of new velocity tools. Launched a new multi-buy feature in Europe by co-ordinating 21 campaigns across five markets. Delivered 340% surge in UK sales volume in 2019, surpassing US figures.
Committed to the AI 100 challenge, creating new applications with AI daily, demonstrating continuous learning and innovation in real-time AI project development.
Every year, I eagerly hit the road with friends and family, cruising through the Alps on motorcycles. Once, we tackled the Stelvio Pass together, pushing ourselves physically while enjoying the journey. It's about more than adventure; it's about fun times and bonds, making lasting memories.