I co-manage Solesa Venture Services, the borderless go-to advisory and delivery partner for B2B tech startups, scale-ups, and established businesses seeking growth and market expansion.
Together with my business partner, Inbal Latner, I offer multi-domain insight, senior B2B connections, analytical skills, and Go-to-Market expertise for your growth.
British/German dual citizenship (yes, a lucky European!)
Based in Richmond upon Thames, GB
What I offer
Growth Strategy
I work with my clients to identify growth opportunities that leverage their assets and capabilities and develop strategies for scaling their businesses.
As durable growth expert I provide guidance on strengthening the core and delivering the strategy.
My market analysis services are designed to help my clients gain insights into their target markets, understand customer needs and preferences, and stay ahead of emerging trends.
I leverage a mix of quantitative and qualitative research methods to deliver actionable insights that drive growth.
My transformation programme services are designed for enterprises seeking to become more agile, lean, and healthy.
I work with my clients to identify opportunities that leverage their assets, develop strategies to transform the core, and provide the governance and support to deliver the results
I specialize in creating scalable B2B offerings that address customer needs. I assess the market to identify high-margin opportunities that build on your assets and differentiators. I validate the opportunities and concepts with customers before getting the products built and launched.
GTM + Org Design for B2B SaaS expanding into new segment / TravelTech
Markets: Global
- Provided market analysis and validation of growth opportunity following interviews with potential customers and design partners
- Defined GTM strategy
- Supported company in receiving board approval to invest in strategic partner
- Defined target operating model
Growth strategy for post-seed Computer Vision startup / RetailTech
Neurolabs hired Solesa to find and validate growth opportunities outside their core use case.
After immersion in the business, we defined the target market and validated our assumptions with individuals that fit the potential client profile. Result: validated insight into the next growth horizon.
Growth strategy for established Enterprise Software Platform
Markets: Global
- Assessed strategic growth opportunities that fit strengths and assets of the venture
- Defined value proposition for attractive growth options
- Validated the potential by interviewing relevant target market players
- Defined capability roadmap and GTM strategy for target solution
Business Development and Go-to-market for early-stage B2B2C FinTech
- Refined GTM strategy
- Sourced contacts and reached out to UK-based partners for proof-of-concept
- Secured briefings with global partners to understand product needs and GTM opportunities beyond the U.K.
Business transformation for established B2B enterprise in Europe
Co-creator, governance board member and change leader for pan-European restructuring initiative, impacting >2000 employees in >10 countries.
Led customer segmentation with differentiated business models, offerings, and GTM strategy.